Product Reviews to Establish Trust, Drive Purchase Behavior.

"Survey of More than 6,500 Consumers Reveals Increasing Importance of Product Reviews to Establish Trust, Drive Purchase Behavior."Ratings and reviews have become the most importa

"Why Healthy Food Doesn't Have to Cost More."

We often assume that more expensive grocery items are better for us. Here's how to shift your thinking.When shopping for groceries and trying to decide between two items—say, brands of granola bar

"Smartphone-integrated baby monitors may do more harm than good."

In our increasingly technological world, more and more of us choose to monitor our heart rate, blood pressure, and sleep patterns. We may even be more vigilant of our babies' well-being, as smartphone